SEO report of hinydesign.com

HI(NY) design by Hitomi Watanabe-Deluca and Iku Oyamada

hinydesign.com/

Error! The "meta description" is missing, the page has no summary description!


 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : hinydesign.com/

Character length : 15

Title
HI(NY) design by Hitomi Watanabe-Deluca and Iku Oyamada
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://hinydesign.com/robots.txt
User-agentDisallowed for the search engines
*
Googlebot
  • /0800101_001_Web_07HW.swf


 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
HI(NY) design by Hitomi Watanabe-Deluca and Iku Oyamada

Character length : 55

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 6%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
1014523
Heading structure in the source code
  • <H1> HI(NY) design by Hitomi Watanabe-Deluca and Iku Oyamada
  • <H4> 
  • <H4> 
  • <H4> HI(NY) is a creative studio based in New York City, working in the areas of branding and graphic design in both digital and printed media. Founded in 2008 by Hitomi Watanabe-Deluca and Iku Oyamada, HI(NY) works strategically with its clients which range from local small businesses to global corporations, to help solve problems sustainably and elegantly. Working towards a balance of modern/classic and masculine/feminine, we act as a creative inspiration to encourage our clients to take charge of their own brand identity.
  • <H4> In 2016 we opened a new office in Kyoto, in order to enhance our services to existing and prospective clients in Japan and other Asian Pacific countries.
  • <H5> NEW YORK MAIN OFFICE
  • <H6> HI(NY) design
  • <H6> 401 Broadway #1908
  • <H6> New York NY 10013
  • <H6> +1 646 808 0708
  • <H6> info@hinydesign.com
  • <H5> KYOTO OFFICE
  • <H6> HI(NY) design
  • <H6> 205-4 Ayazaimoku-cho
  • <H6> Shimogyo-ku
  • <H6> Kyoto 600-8072
  • <H6> +81 90 7964 4272
  • <H5> OUR CLIENTS INCLUDE
  • <H6> Benesse
  • <H6> Coca-Cola
  • <H6> Cointreau
  • <H6> Dean&Deluca
  • <H6> Isetan
  • <H5> .
  • <H6> MTV
  • <H6> North Face
  • <H6> Sony
  • <H6> United Nations
  • <H6> Victoria’s Secret
  • <H5> CONNECT
  • <H6> Instagram
  • <H6> Pinterest
  • <H6> Facebook
  • <H3> © 2017 HI(NY) LLC. All Rights Reserved.
Word cloud
  • new4
  • design4
  • clients4
  • office3
  • kyoto3
  • york3
  • iku2
  • working2
  • creative2
  • watanabe-deluca2
  • oyamada2
  • hitomi2
  • facebook2
  • instagram2
Keyword matrix
wordtitledescriptionsheading
new
design
clients
office
kyoto
york
Two Word cloud
  • office hi(ny2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 2 images on this web page.

Alternate attributes for the following 1 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
5.70
Flesch Reading Ease
61.00
Coleman Liau Index
11.60
Automated Readability Index (ARI)
2.50
Dale–Chall Readability
8.50
SMOG Index
8.30
Spache Readibility
5.00
Number of letters
1821
Number of words
390
Number of sentences
100
Average words per sentences
4
Number of syllables
654
Syllables in words
619
Average syllables in words
1.68
Number of words in first three syllables
77
Percentage of word / syllables
19.74
Words not in Dale-Chall easy-word list
205
Words not in Spache easy-word list
135

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible in only one version. The www version is redirected to the version without www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
2,727 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
26
Number of source domains
4
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • http://hinydesign.com/.. /jquery.js?ver=1.12.4
  • http://hinydesign.com/.. /jquery-migrate.min.js?ver=1.4.1
  • http://hinydesign.com/.. /jquery.prettyPhoto.min.js?ver=3.1.6
  • http://hinydesign.com/.. /video-lightbox.js?ver=3.1.6
List of render blocking css files
  • https://fonts.googleapis.com/css?family=Source+Sans+Pro:300,400
  • http://hinydesign.com/.. /prettyPhoto.css?ver=4.9.7
  • http://hinydesign.com/.. /wp-video-lightbox.css?ver=4.9.7
  • http://hinydesign.com/.. /style.css?ver=4.9.7
  • http://hinydesign.com/.. /dashicons.min.css?ver=4.9.7
  • https://fonts.googleapis.com/css?family=Lato%3A400%2C700%7CLora%3A400...
  • http://hinydesign.com/.. /style.css?ver=4.1.4.1493057936
  • http://hinydesign.com/.. /gca-column-styles.css?ver=4.9.7

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://hinydesign.com/dev2/wp-includes/js/jquery/jquery.js?ver=1.12.4
  • http://hinydesign.com/dev2/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
  • http://hinydesign.com/dev2/wp-content/plugins/wp-video-lightbox/js/jquery.prettyPhoto.min.js?ver=3.1.6
  • http://hinydesign.com/dev2/wp-content/plugins/wp-video-lightbox/js/video-lightbox.js?ver=3.1.6
  • http://hinydesign.com/dev2/wp-content/themes/tv-elements/assets/js/plugins/plugins.min.js?ver=4.1.4.1493057936
  • http://hinydesign.com/dev2/wp-content/themes/tv-elements/assets/js/theme.js?ver=4.1.4.1493057936
  • http://hinydesign.com/dev2/wp-includes/js/wp-embed.min.js?ver=4.7.5
File size of all javascript files combined
575.32KB
Javascript minifying
You can save 331B (30% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Error! Too many CSS files detected that slows down the page load.
  • http://hinydesign.com/dev2/wp-content/plugins/wp-video-lightbox/css/prettyPhoto.css?ver=4.7.5
  • http://hinydesign.com/dev2/wp-content/plugins/wp-video-lightbox/wp-video-lightbox.css?ver=4.7.5
  • http://hinydesign.com/dev2/wp-content/themes/tv-elements/style.css?ver=4.7.5
  • http://hinydesign.com/dev2/wp-includes/css/dashicons.min.css?ver=4.7.5
  • http://hinydesign.com/dev2/wp-content/themes/tv-elements-child/style.css?ver=4.1.4.1493057936
  • http://hinydesign.com/dev2/wp-content/plugins/genesis-columns-advanced/css/gca-column-styles.css?ver=4.7.5
File size of all css files combined
137.44KB
CSS minifying
You can save 2KB (22% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
22.57KB
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
6
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
http://hinydesign.com/.. /footer-logo.pngExpiry time is not specified
http://hinydesign.com/dev2/wp-content/uploads/2017/04/Still-2.jpgExpiry time is not specified
http://hinydesign.com/.. /hiny_logo-1.pngExpiry time is not specified
https://www.google-analytics.com/analytics.js2 hours

 Speed test – Images

File size of all images combined
241.79KB
Image optimisation
You can save 196.6KB (81% compression) by optimising the images below:

 Links

We found a total of 6 different links.
Internal links: 1
External links: 5

External links:

Internal links:

 Website security

IP
169.55.48.74
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.

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 Icons

Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.

 Order of Heading elements on mobile by position

  • H1 : HI(NY) design by Hitomi Watanabe-Deluca and Iku Oyamada, ( 32px from top )
  • H4 : , ( 90px from top )
  • H4 : , ( 229px from top )
  • H4 : HI(NY) is a creative studio based in New York City, working in the areas of branding and graphic design in both digital and printed media. Founded in 2008 by Hitomi Watanabe Deluca and Iku Oyamada, HI(NY) works strategically with its clients which range from local small businesses to global corporations, to help solve problems sustainably and elegantly. Working towards a balance of modern/classic and masculine/feminine, we act as a creative inspiration to encourage our clients to take charge of their own brand identity., ( 229px from top )
  • H4 : In 2016 we opened a new office in Kyoto, in order to enhance our services to existing and prospective clients in Japan and other Asian Pacific countries., ( 839px from top )
  • H5 : NEW YORK MAIN OFFICE, ( 1065px from top )
  • H6 : HI(NY) design, ( 1099px from top )
  • H6 : 401 Broadway #1908, ( 1123px from top )
  • H6 : New York NY 10013, ( 1147px from top )
  • H6 : +1 646 808 0708, ( 1171px from top )
  • H6 : info@hinydesign.com, ( 1195px from top )
  • H5 : KYOTO OFFICE, ( 1255px from top )
  • H6 : HI(NY) design, ( 1289px from top )
  • H6 : 205-4 Ayazaimoku-cho, ( 1313px from top )
  • H6 : Shimogyo-ku, ( 1337px from top )
  • H6 : Kyoto 600-8072, ( 1361px from top )
  • H6 : +81 90 7964 4272, ( 1385px from top )
  • H5 : OUR CLIENTS INCLUDE, ( 1445px from top )
  • H6 : Coca-Cola, ( 1479px from top )
  • H6 : Cointreau, ( 1503px from top )
  • H6 : Dean&Deluca, ( 1527px from top )
  • H6 : Four Seasons, ( 1551px from top )
  • H6 : Isetan, ( 1575px from top )
  • H5 : ., ( 1635px from top )
  • H6 : MTV , ( 1669px from top )
  • H6 : North Face, ( 1693px from top )
  • H6 : Sony, ( 1717px from top )
  • H6 : United Nations, ( 1741px from top )
  • H6 : Victoria’s Secret, ( 1765px from top )
  • H5 : CONNECT, ( 1825px from top )
  • H6 : Instagram, ( 1859px from top )
  • H6 : Pinterest, ( 1883px from top )
  • H6 : Facebook, ( 1907px from top )
  • H3 : © 2017 HI(NY) LLC. All Rights Reserved., ( 1931px from top )

 Typos

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